@article{oai:oiu.repo.nii.ac.jp:00000155, author = {縄田, 文子 and 加藤, 潤三 and ナワタ, フミコ and カトウ, ジュンゾウ and Nawata, Fumiko and Kato, Junzo}, issue = {2}, journal = {国際研究論叢 : 大阪国際大学紀要, OIU journal of international studies}, month = {Jan}, note = {P(論文), We surveyed OIU students to collect information about their satisfaction with theuniversity as part of customer satisfaction management.  Comparisons between faculties, campuses, and results from the samequestionnaire administered 7 years previously revealed the following points: 1) Students in the Faculty of Human Sciences are more satisfied than those inother faculties. 2) Students at Moriguchi Campus are more satisfied than those at Hirakata campus. 3) In the Faculty of Human Sciences, current students are more satisfied than thestudents of seven years ago. 4) As a result of the correlation between customer satisfaction and customerloyalty, it became clear that there were many customers who may make the management of the university more difficult. Moreover, it was suggested thatthe university market has shifted to become more competitive. 5) It is argued that the primary task of our university should be to revise theeducational system so as to emphasize student’s achievements and accomplishments, and to make an effort to raise student loyalty.}, pages = {1--23}, title = {本学学生の満足度調査(II)}, volume = {22}, year = {2009} }